BreamTeam become Charlton Athletic’s Official Digital Partner
Charlton have announced a three-year deal with BreamTeam that will see the IT solutions and interactive media firm become the club’s official digital partner.
BreamTeam has provided technical support for The Valley’s big screen for several years.
Their iconic fish logo, which represents the firm’s Goldfish software, is even chanted by supporters when it appears during games, in homage to former Charlton central defender Mark Fish.
And now the two parties have formalised their relationship by signing a three-year contract.
BreamTeam Ltd managing director Dan Bream said: “BreamTeam has been associated with the big screen operation at The Valley for several seasons, and we are therefore delighted and very proud to have been appointed as the club’s official digital partner for the next three years.
“The new screen provides a fantastic opportunity to develop exciting new imagery to enhance fans’ matchday experience.
“The overall design has been kept very similar during the past few years, so we spent time over the summer producing a brand new look and feel for the 2011/12 season.
“We are very much looking forward to working closely with the club to deliver state-of-the-art graphics that, we believe, will provide the best matchday screen service in The Football League.”
Charlton installed a new, bigger, big screen – which measures 40 square metres – in the south-east corner of the stadium over the summer.
In addition to listing the two teams, score details and a match timer, the screen also shows adverts, matches from the Addicks archives and the popular This is The Valley video before kick-off.
Addicks chief executive Stephen Kavanagh said: “We’ve worked with Dan and BreamTeam for a number of years and we’re delighted to have him back on board.
“The big screen is an important part of matchdays for the club, and supporters hopefully saw against AFC Bournemouth the work that’s gone into the system over the summer.
“I thought it looked fantastic against Bournemouth, showing the screen at its very best, and we will also now work together to explore various other enterprises.”
BreamTeam is also the digital partner of the Charlton Community Trust and sponsors the website of the Charlton women’s and girls’ set-up.
BreamTeam have been working closely with boxing promoter
St Patricks’ Catholic Primary School
On Saturday 16th April, the Charlton Athletic Community Trust (CACT) and Kent and Medway NHS hosted an event to celebrate the end of the second year of their Wellbeing project, with BreamTeam producing a special film for the event.
BreamTeam have joined the Dunlop MSA British Touring Car Championship with their continued support of local racing driver Tony Gilham, who has stepped up to the biggest motorsport championship in the UK.